Comments on: Heinz Top This Challenge - Ketchup Goes Viral http://www.thirdwayblog.com/heinz/heinz-top-this-challenge-ketchup-goes-viral.html Straight Talk on Advertising from the Client Side Sat, 13 Mar 2010 21:04:48 +0000 http://wordpress.org/?v=2.0.4 by: The Truth Behind Consumer Created Ads. « http://www.thirdwayblog.com/heinz/heinz-top-this-challenge-ketchup-goes-viral.html#comment-188766 Sat, 20 Feb 2010 05:09:29 +0000 http://www.thirdwayblog.com/heinz/heinz-top-this-challenge-ketchup-goes-viral.html#comment-188766 [...] The winner of Heinz’s 2008 “UGC” contest – Matt Cozza, a director, producer, photographer and editor.  Amazon’s 2009 contest winner – a pro photographer Angela Kohler who does really awesome work, by the way. This list goes on and on. [...] […] The winner of Heinz’s 2008 “UGC” contest – Matt Cozza, a director, producer, photographer and editor.  Amazon’s 2009 contest winner – a pro photographer Angela Kohler who does really awesome work, by the way. This list goes on and on. […]

]]> by: MPCozza.com » Blog Archive » Hello There… http://www.thirdwayblog.com/heinz/heinz-top-this-challenge-ketchup-goes-viral.html#comment-120503 Fri, 10 Oct 2008 22:32:36 +0000 http://www.thirdwayblog.com/heinz/heinz-top-this-challenge-ketchup-goes-viral.html#comment-120503 [...] First off, “Now We Can Eat” won the grand prize in the Heinz Top This TV contest.  Thanks again to everyone who voted.  Here’s an article about the contest by David Vinjamuri and a video about user generated ads featuring yours truly. In other news, this summer I’ve been to Florida, Germany, Texas, and Canada on various vacations and projects.  I’ll update the photo gallery soon with pictures.  I’m in the middle of editing an hour long show for the Big Ten Network about NU’s Solar Car team, along with the sixth episode of News@Northwestern and more videos for Expert Real Estate Tips.net.  I’m also working on a music video for my friend Dawen Wang that is almost done.  Other work of mine that’s on the web can be found on Northwestern’s YouTube Channel, including this piece on Boomshaka which turned out particularly well. [...] […] First off, “Now We Can Eat” won the grand prize in the Heinz Top This TV contest.  Thanks again to everyone who voted.  Here’s an article about the contest by David Vinjamuri and a video about user generated ads featuring yours truly. In other news, this summer I’ve been to Florida, Germany, Texas, and Canada on various vacations and projects.  I’ll update the photo gallery soon with pictures.  I’m in the middle of editing an hour long show for the Big Ten Network about NU’s Solar Car team, along with the sixth episode of News@Northwestern and more videos for Expert Real Estate Tips.net.  I’m also working on a music video for my friend Dawen Wang that is almost done.  Other work of mine that’s on the web can be found on Northwestern’s YouTube Channel, including this piece on Boomshaka which turned out particularly well. […]

]]> by: sonya http://www.thirdwayblog.com/heinz/heinz-top-this-challenge-ketchup-goes-viral.html#comment-100886 Sun, 04 May 2008 23:29:35 +0000 http://www.thirdwayblog.com/heinz/heinz-top-this-challenge-ketchup-goes-viral.html#comment-100886 I think that inviting the public in the ad-creation process is a great way to get people involved and fit in with the user-generated content trend. I think that inviting the public in the ad-creation process is a great way to get people involved and fit in with the user-generated content trend.

]]> by: Jeannette Riendeau http://www.thirdwayblog.com/heinz/heinz-top-this-challenge-ketchup-goes-viral.html#comment-100220 Sat, 03 May 2008 01:42:00 +0000 http://www.thirdwayblog.com/heinz/heinz-top-this-challenge-ketchup-goes-viral.html#comment-100220 Sounds like an on-going trend. Reminds me of the Doritos 2007 Super Bowl Ad contest. I believe they chose five winners and paid them $10,000 each. Five 30-second ads for $50,000 and tons of free publicity, not a bad idea. Sounds like an on-going trend. Reminds me of the Doritos 2007 Super Bowl Ad contest. I believe they chose five winners and paid them $10,000 each.

Five 30-second ads for $50,000 and tons of free publicity, not a bad idea.

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