http://www.thirdwayblog.com/microsoft/microsoft-office-dinosaur.html Straight Talk on Advertising from the Client Side Sun, 12 Oct 2008 06:10:10 +0000 http://wordpress.org/?v=2.0.4 http://www.thirdwayblog.com/microsoft/microsoft-office-dinosaur.html#comment-300 Tue, 06 Jun 2006 21:03:28 +0000 http://www.thirdwayblog.com/microsoft/microsoft-office-dinosaur.html#comment-300 yes showing examples of microsoft office are really compelling. I could watch microsoft office demos all day. Microsofts marketers missed a huge opportunity by not running huge ads in the wall street journal with a list of product features... wait I changed my mind i will take the dinos. yes showing examples of microsoft office are really compelling. I could watch microsoft office demos all day. Microsofts marketers missed a huge opportunity by not running huge ads in the wall street journal with a list of product features… wait I changed my mind i will take the dinos.

]]> http://www.thirdwayblog.com/microsoft/microsoft-office-dinosaur.html#comment-5 Sat, 21 Jan 2006 17:16:27 +0000 http://www.thirdwayblog.com/microsoft/microsoft-office-dinosaur.html#comment-5 I think the MS Dinosaur ads are awful. First off, Microsoft doesn't provide the reader with any compelling reason to upgrade to a new version of Office. If they actually showed an example of how to do something better in a new version that would be more compelling. Powerpoint itself is a dinosaur of a program, or a "corpse of a program" as said by John C. Dvorak in PC Magazine recently. Plus, Word still doesn't handle even numbered lists correctly. I think tech-savvy readers look at the ads and say, "I'll upgrade when you give me a real reason to upgrade." I think the MS Dinosaur ads are awful. First off, Microsoft doesn’t provide the reader with any compelling reason to upgrade to a new version of Office. If they actually showed an example of how to do something better in a new version that would be more compelling. Powerpoint itself is a dinosaur of a program, or a “corpse of a program” as said by John C. Dvorak in PC Magazine recently. Plus, Word still doesn’t handle even numbered lists correctly. I think tech-savvy readers look at the ads and say, “I’ll upgrade when you give me a real reason to upgrade.”

]]> http://www.thirdwayblog.com/microsoft/microsoft-office-dinosaur.html#comment-4 Tue, 10 May 2005 02:09:45 +0000 http://www.thirdwayblog.com/microsoft/microsoft-office-dinosaur.html#comment-4 Well done! There's definitely a market space for ad critics like yourself. The ads you've reviewed are definitely relevant as I've seen most of them too, even though I don't read as much magazines or watch as much TV as most people. <BR/>- Kevin [http://theory.isthereason.com] Well done! There’s definitely a market space for ad critics like yourself. The ads you’ve reviewed are definitely relevant as I’ve seen most of them too, even though I don’t read as much magazines or watch as much TV as most people.
- Kevin [http://theory.isthereason.com]

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