http://www.thirdwayblog.com/post-types/news/accidental-branding-excerpt.html Just another WordPress site Sat, 18 Jun 2011 17:36:17 +0000 hourly 1 http://wordpress.org/?v=3.1.3 http://www.thirdwayblog.com/post-types/news/accidental-branding-excerpt.html#comment-1302 rukallstar Wed, 16 Apr 2008 15:38:51 +0000 http://www.thirdwayblog.com/post-types/news/accidental-branding-excerpt.html#comment-1302 a brand is a story well told, and mba does not confer the recipient the skills to tell a story. to what extent does an mba stifle storytelling? a brand is a story well told, and mba does not confer the recipient the skills to tell a story. to what extent does an mba stifle storytelling?

]]> http://www.thirdwayblog.com/post-types/news/accidental-branding-excerpt.html#comment-1301 Accidental Branding - peterman, craigslist, burt’s bees « Vangelist Thu, 10 Apr 2008 04:31:19 +0000 http://www.thirdwayblog.com/post-types/news/accidental-branding-excerpt.html#comment-1301 [...] Accidental Branding - peterman, craigslist, burt’s bees Posted in branding by vangelist on April 10th, 2008 David Vinjamuri, a professor at NYU and a professional in brand management and marketing, had a book launch today for his new book Accidental Branding. The event had some really big names on the panel - J. Peterman of the peterman brand and seinfeld fame, Craig Newmark from Craigslist, Roxanne Quimby from Burt’s Bees, and the moderator Carolyn Kepcher of The Apprentice fame. [...] [...] Accidental Branding – peterman, craigslist, burt’s bees Posted in branding by vangelist on April 10th, 2008 David Vinjamuri, a professor at NYU and a professional in brand management and marketing, had a book launch today for his new book Accidental Branding. The event had some really big names on the panel – J. Peterman of the peterman brand and seinfeld fame, Craig Newmark from Craigslist, Roxanne Quimby from Burt’s Bees, and the moderator Carolyn Kepcher of The Apprentice fame. [...]

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