http://www.thirdwayblog.com/post-types/news/amazon-kindle-dx-the-last-chance-for-newspapers.html Straight Talk on Advertising from the Client Side Sun, 14 Mar 2010 14:35:47 +0000 http://wordpress.org/?v=2.0.4 http://www.thirdwayblog.com/post-types/news/amazon-kindle-dx-the-last-chance-for-newspapers.html#comment-156556 Thu, 11 Jun 2009 04:03:04 +0000 http://www.thirdwayblog.com/post-types/news/amazon-kindle-dx-the-last-chance-for-newspapers.html#comment-156556 This is ridiculously over priced, though I love the device but really it is a little too expensive. This is ridiculously over priced, though I love the device but really it is a little too expensive.

]]> http://www.thirdwayblog.com/post-types/news/amazon-kindle-dx-the-last-chance-for-newspapers.html#comment-152164 Thu, 14 May 2009 14:37:25 +0000 http://www.thirdwayblog.com/post-types/news/amazon-kindle-dx-the-last-chance-for-newspapers.html#comment-152164 I never understood that pricing technique. I guess if all you want is to target new customers while leaving your loyalcustomers to feel taken advantage of, then it’s the route to go. If you want to do both, offer something of value, then make them happy! I have used the Kindle DX, and I can say I would NEVER pay $489 for it. I never understood that pricing technique. I guess if all you want is to target new customers while leaving your loyalcustomers to feel taken advantage of, then it’s the route to go. If you want to do both, offer something of value, then make them happy! I have used the Kindle DX, and I can say I would NEVER pay $489 for it.

]]> http://www.thirdwayblog.com/post-types/news/amazon-kindle-dx-the-last-chance-for-newspapers.html#comment-151759 Mon, 11 May 2009 19:06:13 +0000 http://www.thirdwayblog.com/post-types/news/amazon-kindle-dx-the-last-chance-for-newspapers.html#comment-151759 I agree this is an excellent distribution platform for printed media and an opportunity for newspapers to stay in the game. Amazon loses everyone with the insane price. If they took a long term view the profits from increased Kindle book sales or possible subscription & advertising revenue shares as you suggest would make more sense. How about a special priced Kindle book of the month club? Another cool feature would be to make this device more interactive where users could share comments about books or make recommendations in real time. ..Still waiting for a lower price before I order mine! I agree this is an excellent distribution platform for printed media and an opportunity for newspapers to stay in the game. Amazon loses everyone with the insane price. If they took a long term view the profits from increased Kindle book sales or possible subscription & advertising revenue shares as you suggest would make more sense. How about a special priced Kindle book of the month club? Another cool feature would be to make this device more interactive where users could share comments about books or make recommendations in real time. ..Still waiting for a lower price before I order mine!

]]> http://www.thirdwayblog.com/post-types/news/amazon-kindle-dx-the-last-chance-for-newspapers.html#comment-151015 Wed, 06 May 2009 18:32:19 +0000 http://www.thirdwayblog.com/post-types/news/amazon-kindle-dx-the-last-chance-for-newspapers.html#comment-151015 I never understood the penetration pricing technique. I guess if all you want is to target new customers while leaving your loyal, ALREADY PAYING customers to feel taken advantage of, then it's the route to go. If you want to do both, offer something of value, then make them happy! I have used the Kindle DX, and I can say I would NEVER pay $489 for it. I never understood the penetration pricing technique. I guess if all you want is to target new customers while leaving your loyal, ALREADY PAYING customers to feel taken advantage of, then it’s the route to go. If you want to do both, offer something of value, then make them happy! I have used the Kindle DX, and I can say I would NEVER pay $489 for it.

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