Comments on: SUPER BOWL AD: Emerald Nuts - Really Nuts http://www.thirdwayblog.com/post-types/super-bowl-xl/super-bowl-ad-emerald-nuts.html Straight Talk on Advertising from the Client Side Thu, 28 Aug 2008 04:51:15 +0000 http://wordpress.org/?v=2.0.4 by: ThirdWay Advertising Blog » Blog Archive » Emerald Nuts - Keep Robert Goulet Away http://www.thirdwayblog.com/post-types/super-bowl-xl/super-bowl-ad-emerald-nuts.html#comment-25233 Fri, 09 Feb 2007 17:13:55 +0000 http://www.thirdwayblog.com/post-types/super-bowl-xl/super-bowl-ad-emerald-nuts.html#comment-25233 [...] What Works: Emerald Nuts first broke out with a Super Bowl spot two years ago, expectations were high for their return in 2006.  The spot that actually broke was bizarre, to say the least, featuring  the tagline “Eagle-eyed Machete Enthusiasts Recognize A Little Druid Networking Under The Stairs” which spells out Emerald Nuts.  (see our review here)  We can safely say that the new Emerald Nuts Super Bowl spot is not the disaster that spot was.  In fact, this spot is entertaining, cohesive and actually attempts to create a selling proposition for the product.  The ‘Robert Goulet - office vandal’ angle is fresh and startling and it does grab the attention.  It is also funny and well-executed.  There is an attempt to brand Emerald Nuts with a verbal mention midway through the spot and the closing shot of the Emerald packaging. [...] […] What Works: Emerald Nuts first broke out with a Super Bowl spot two years ago, expectations were high for their return in 2006.  The spot that actually broke was bizarre, to say the least, featuring  the tagline “Eagle-eyed Machete Enthusiasts Recognize A Little Druid Networking Under The Stairs” which spells out Emerald Nuts.  (see our review here)  We can safely say that the new Emerald Nuts Super Bowl spot is not the disaster that spot was.  In fact, this spot is entertaining, cohesive and actually attempts to create a selling proposition for the product.  The ‘Robert Goulet - office vandal’ angle is fresh and startling and it does grab the attention.  It is also funny and well-executed.  There is an attempt to brand Emerald Nuts with a verbal mention midway through the spot and the closing shot of the Emerald packaging. […]

]]> by: giantbil1 http://www.thirdwayblog.com/post-types/super-bowl-xl/super-bowl-ad-emerald-nuts.html#comment-62 Wed, 01 Mar 2006 04:52:50 +0000 http://www.thirdwayblog.com/post-types/super-bowl-xl/super-bowl-ad-emerald-nuts.html#comment-62 At GiantBillboard.com, we can comfortably say we provide the biggest, unshared advertising space online. If you check out our site www.giantbillboard.com you will see that something like this has never been seen before. That's the best thing about our site. It's unique. We provide members a better alternative to banners and offer them a huge 930x450 advertising space to put their ad on. To overcome the pricing issues we have an integrated bidding system where members bid on the advertising space. This is a great way to determine the price of the online billboard. Now you can imagine how successful this concept is and how much more successful it will be in the future.<BR/><BR/>You can check out our site here: http://www.giantbillboard.com<BR/><BR/>Thank you for your time. At GiantBillboard.com, we can comfortably say we provide the biggest, unshared advertising space online. If you check out our site www.giantbillboard.com you will see that something like this has never been seen before. That’s the best thing about our site. It’s unique. We provide members a better alternative to banners and offer them a huge 930×450 advertising space to put their ad on. To overcome the pricing issues we have an integrated bidding system where members bid on the advertising space. This is a great way to determine the price of the online billboard. Now you can imagine how successful this concept is and how much more successful it will be in the future.

You can check out our site here: http://www.giantbillboard.com

Thank you for your time.

]]>