Comments on: Toyota Tacoma in the World of Warcraft http://www.thirdwayblog.com/toyota/toyota-tacoma-in-the-world-of-warcraft.html Straight Talk on Advertising from the Client Side Sun, 12 Oct 2008 02:51:39 +0000 http://wordpress.org/?v=2.0.4 by: dm http://www.thirdwayblog.com/toyota/toyota-tacoma-in-the-world-of-warcraft.html#comment-80500 Thu, 20 Dec 2007 14:42:42 +0000 http://www.thirdwayblog.com/toyota/toyota-tacoma-in-the-world-of-warcraft.html#comment-80500 one day, you will end up really seeing a Toyota in this game, just about the same time this game starts to flop. one day, you will end up really seeing a Toyota in this game, just about the same time this game starts to flop.

]]> by: david http://www.thirdwayblog.com/toyota/toyota-tacoma-in-the-world-of-warcraft.html#comment-75557 Tue, 20 Nov 2007 21:13:15 +0000 http://www.thirdwayblog.com/toyota/toyota-tacoma-in-the-world-of-warcraft.html#comment-75557 Brendon, I reviewed the spot as a parody, because it clearly is - but as a parody of World of Warcraft and the MMORPG genre in general. What you're talking about is more of an inside joke for gamers. It's fine to have those levels in advertising (just like a film might contain many references not noticed by the average audience). But the question I ask for this particular blog - did that spot sell more trucks? - has to be answered within the commercial itself and can't depend on knowledge that only a few thousand viewers might possess. Brendon,

I reviewed the spot as a parody, because it clearly is - but as a parody of World of Warcraft and the MMORPG genre in general. What you’re talking about is more of an inside joke for gamers. It’s fine to have those levels in advertising (just like a film might contain many references not noticed by the average audience). But the question I ask for this particular blog - did that spot sell more trucks? - has to be answered within the commercial itself and can’t depend on knowledge that only a few thousand viewers might possess.

]]> by: Brendon http://www.thirdwayblog.com/toyota/toyota-tacoma-in-the-world-of-warcraft.html#comment-75420 Tue, 20 Nov 2007 04:33:55 +0000 http://www.thirdwayblog.com/toyota/toyota-tacoma-in-the-world-of-warcraft.html#comment-75420 Riiiight. You failed to mention it was a parody because most people wouldn't get it. Even if that were remotely true, wouldn't the fact that it was a parody that most people wouldn't get be a central point in you assessment of it? Riiiight. You failed to mention it was a parody because most people wouldn’t get it. Even if that were remotely true, wouldn’t the fact that it was a parody that most people wouldn’t get be a central point in you assessment of it?

]]> by: Abby http://www.thirdwayblog.com/toyota/toyota-tacoma-in-the-world-of-warcraft.html#comment-72876 Wed, 07 Nov 2007 04:24:14 +0000 http://www.thirdwayblog.com/toyota/toyota-tacoma-in-the-world-of-warcraft.html#comment-72876 Hi ThirdWayBlog, Love the site. Do you accept news releases of advertising/media developments in China? If so, where might I direct them? Thanks, Abby Lavin Account Manager Asia Media (Shanghai) Hi ThirdWayBlog,

Love the site. Do you accept news releases of advertising/media developments in China? If so, where might I direct them?

Thanks,

Abby Lavin

Account Manager
Asia Media (Shanghai)

]]> by: david http://www.thirdwayblog.com/toyota/toyota-tacoma-in-the-world-of-warcraft.html#comment-71823 Fri, 02 Nov 2007 20:04:22 +0000 http://www.thirdwayblog.com/toyota/toyota-tacoma-in-the-world-of-warcraft.html#comment-71823 Brendon, Fair enough but 20,000,000 other people also missed the inside reference, which is why we ignored it. Mass advertising - while it still exists - has to stand on its own. David Brendon,

Fair enough but 20,000,000 other people also missed the inside reference, which is why we ignored it. Mass advertising - while it still exists - has to stand on its own.

David

]]> by: Brendon http://www.thirdwayblog.com/toyota/toyota-tacoma-in-the-world-of-warcraft.html#comment-71118 Tue, 30 Oct 2007 02:53:15 +0000 http://www.thirdwayblog.com/toyota/toyota-tacoma-in-the-world-of-warcraft.html#comment-71118 This is ad is intended to be a parody of the WOW clip - Leeroy Jenkins - http://www.youtube.com/watch?v=LkCNJRfSZBU You are totally missing the point by not acknowledging that. Watch the clip and all will be explained. More on Leeroy here: http://en.wikipedia.org/wiki/Leeroy_Jenkins This is ad is intended to be a parody of the WOW clip - Leeroy Jenkins - http://www.youtube.com/watch?v=LkCNJRfSZBU

You are totally missing the point by not acknowledging that. Watch the clip and all will be explained.

More on Leeroy here:

http://en.wikipedia.org/wiki/Leeroy_Jenkins

]]> by: Mike Paget http://www.thirdwayblog.com/toyota/toyota-tacoma-in-the-world-of-warcraft.html#comment-70259 Fri, 26 Oct 2007 01:29:34 +0000 http://www.thirdwayblog.com/toyota/toyota-tacoma-in-the-world-of-warcraft.html#comment-70259 Toyota finally slays the beast - but it’s not GM. ..your right, it's better :-) Toyota finally slays the beast - but it’s not GM. ..your right, it’s better :-)

]]> by: david http://www.thirdwayblog.com/toyota/toyota-tacoma-in-the-world-of-warcraft.html#comment-70133 Thu, 25 Oct 2007 14:21:47 +0000 http://www.thirdwayblog.com/toyota/toyota-tacoma-in-the-world-of-warcraft.html#comment-70133 Yes, I think using the headset trash-talk as the soundtrack for the commercial was really brilliant - and not that obvious until they actually did it. Yes, I think using the headset trash-talk as the soundtrack for the commercial was really brilliant - and not that obvious until they actually did it.

]]> by: sonya http://www.thirdwayblog.com/toyota/toyota-tacoma-in-the-world-of-warcraft.html#comment-68815 Fri, 19 Oct 2007 00:30:58 +0000 http://www.thirdwayblog.com/toyota/toyota-tacoma-in-the-world-of-warcraft.html#comment-68815 I love the "there's no cars in World of Warcraft" comment. I love the “there’s no cars in World of Warcraft” comment.

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